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Rs. 1,999/

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Food Safety and Standards Authority of India (FSSAI)

What is FSSAI ?

Food Safety and Standards Authority of India (FSSAI) is an self-governing body established under the Ministry of Health & Family Welfare, Government of India . The FSSAI has been established under the Food Safety and Standards Act, 2006 which is a consolidating act related to the food safety of food and regulation in India. FSSAI is accountable for the protection and the promotion of public health through the regulation and supervision of food safety.

FSSAI was established by Government of India on 5 September 2008 under Food Safety and Standards Act, 2006. The FSSAI composition comprises of a C.E.O. & twenty-two other members. The FSSAI is responsible for setting standards for food so that there is one body to deal with and no confusion in the minds of consumers, traders, manufacturers and investors. Ministry of Health & Family Welfare, Government of India is the Administrative Ministry of Food Safety and Standards Authority of India.

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Benefits of FSSAI Registration ?

The ultimate power of issuing food licenses lies in the hands of the FSSAI which is treated like a legal permit and is required to operate food related business and as well as gives guarantee about the good quality of food available in your business and as well as ensures that one gains from the government actions on non-compliances

Nevertheless, some of the entrepreneurs ignores the significance of FSSAI license as to how this license can be used as an effective marketing instrument in order to enhance your business operation . As, just like the others food business operators you would also like to grow in the business field and would like to use any instrument that would boost it , thus in such cases FSSAI License can be used as a tool to promote sales . You can use an FSSAI license for the same, in the following ways:

1. Consumer Alertness: In the modern era of information, the consumers have very much become conscious about the quality of food they eat. With the number of diets and escalating rate of the healthy eating food options, people want to know that what they are consuming is not just safe but is of superior quality. More so after the recent hullabaloo in case of Maggi, are proving the fact that consumers have started to strictly adhere to superior food standards . Thus, food companies are ensuring standard quality of food by showing their FSSAI certificate as a mark of genuinity and purity

2. Authorized Gain: Most of the business firms consider acquiring an FSSAI license as an costly , lengthy and an problematic process of documentation, thus they try to escape the bars of licensing . However, in reality, the process is not so burdensome and difficult as the we can help you to get the license with less difficulty . But on the other hand the actual cost which is required in order to get the license is much more less than what one would have to pay for penalties when one is caught carrying their business unethically . Thus it is advisable for a businessman to legally register his business before proceeding with their work.

3. Utilizing the FSSAI Logo - Once you have the license, you can skillfully use the FSSAI logo in your menu cards and also in the pamphlets in order to publicise your food’s superior quality over others. This however gives you an edge over the many food operators who are not having the license. All the packaged food are thus required to have an FSSAI number. The logo is seen as a mark of validity and also for assurance by the consumers. In fact, the selective customers want to consume food products specifically who are having the license. It helps you in developing a brand name

When a businessman obtains a license for his business , he can proficiently use the FSSAI logo to advertise his food’s superior quality over others . Having a FSSAI license gives him an advantage over other businessman who don’t have it. The logo is seen as a mark of legality and also for assertion by the consumers. Nowadays a sound consumer would always like to purchase goods which have a FSSAI mark so as to get assured about their quality and genuinity